Pricing - Getting the Price Right

Setting the right price for your home is very important.  Pricing it right at the beginning results in the following:

• higher offers
• less inconvenience
• a more timely sale

Buyers are looking for maximum value.  Everyone wants to get the highest quality for the best price but what determines value?

• Market conditions - It makes a difference whether we are in a buyer's market or a seller's market.  In a seller's market there are more buyers than sellers, so the prices rise.  In a buyer's market, there are more sellers than buyers, so prices fall.  Home prices have to be set according to the market conditions.  It is important to know whether prices are going up or down, as well as how many homes similar homes are currently for sale

• Competition
• Location
• Size
• Amenities
• Condition

The Role of a Real Estate Agent in Pricing

When deciding on the listing price for your property, the market determines the value.  My job is to show you the range of prices currently being paid for homes in your area.  Together we will determine the asking price for your home.  My Comparative Market Analysis (CMA) considers recently sold, comparable homes, as well as homes with which your home will be competing.  It will help determine the optimum asking price for your property.

We can't control market conditions, competition, location or size.  Our focus will be on factors that we can control to get the maximum value for your home.

• Price
• Condition
• Marketing for Maximum Exposure